StyleCollective.ca is a select group of indie fashion, beauty, decor and lifestyle blog and new-media sites by some of Canada’s top writers and experts.
INFLUENCE Comprised of seven key influencer sites, the all-Canadian collective includes media-savvy personalities with a female-audience reach via national television, magazines and newspapers as well as online. Expert members have appeared on progams such as “CBC Newsworld,” “CityLine,” “Breakfast Television,” “Entertainment Tonight Canada,” and “Steven & Chris;” authored features for magazines such as FASHION, FLARE, ELLE Canada, ELLE Quebec, Chatelaine, Canadian Living, Glow, Clin d’Oeil, and Best Health; written for newspapers such as The Globe and Mail, The National Post, Toronto Star, Metro News, The Gazette and Le Journal de Montreal; and created content for sites such as HGTV.ca, CanadianLiving.com, BestHealthMag.ca and more.
CONNECTING WITH WOMEN Characterized by thoughtful, authentic and compelling content, each site in the collective has been singled out as high-quality, with a strong relationship with its audience. Together the StyleCollective reaches and interacts with a spectrum of women with a healthy appetite for style, quality and value, and in all stages of life enjoyment.
FOCUS When it comes to advertising, rather than creating mass computer-screen noise, we are about connecting meaningfully with a strong female audience. Working together to create a unique Canadian platform for readers and advertisers, the StyleCollective is a partner in reaching women of influence who are consumers and arbiters of style, and engaged in social media.